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Overview
Unboxing creative potential for teachers and their classrooms.
Adobe Creative Cloud for Education enables brings creative tools to the K-12 classroom, providing everything schools and students need to develop essential creative and soft skills. Adobe’s creative apps and educational resources empower students to think creatively, communicate their ideas effectively, and develop essential skills.
To welcome teachers into the Creative Cloud subscription, welcome packets containing swag and information were sent to schools. We were tasked with creating the strategy of the contents, focusing on building excitement for the teachers and empowering them with the information needed to jump start their programs. The kit features a desktop calendar, breakroom posters, brochure, flashcards, a thumb drive and coffee mug, providing a variety of items teachers could identify with.
Along with designing the welcome box and its contents, we developed the incentive of a contest for teachers to receive a paid vacation. Through a dedicated landing page for the content, teachers were entered by signing up for Adobe’s education themed newsletter.
Contributions
Project created while employed at Noble Studios, Reno NV.